SEO Tips for Podcasters: How to Increase Your Show's Reach
Marnie Tyler Joseph Marnie Tyler Joseph

SEO Tips for Podcasters: How to Increase Your Show's Reach

Here’s a harsh truth about podcasting that not everyone realizes, the success of your podcast can significantly benefit from Search Engine Optimization (SEO). Understanding how to effectively use SEO strategies, such as optimizing titles and descriptions, using appropriate tags, and capitalizing on the specific features of your distribution platforms, can take your podcast from a hobby to a revenue stream. If you’re wondering how to grow your podcast, read on for some professional SEO tips to get your podcast found.

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The Impact Of Podcasts On The 2024 Presidential Election
Marnie Tyler Joseph Marnie Tyler Joseph

The Impact Of Podcasts On The 2024 Presidential Election

As the consumption of digital media continues to evolve and change, podcasts have emerged as a significant force in shaping public conversation and opinion. We saw this clearly in the 2024 US Presidential election as candidates extensively leveraged this medium, marking a significant shift in how political content is consumed and disseminated. Notable appearances by President-elect Trump on The Joe Rogan Experience, and Vice-President Harris on Call Her Daddy made known the growing relevance of podcasts in political and societal discourse.

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The Future of Podcasting: Trends to Know
Marnie Tyler Joseph Marnie Tyler Joseph

The Future of Podcasting: Trends to Know

If it seems like podcasting has blown up in popularity lately, that’s because it has. So how does one stay competitive as we look ahead? One thing is crucial for podcast creators and marketers aiming to grow and engage their audiences, and that is being at the forefront of emerging trends. In today’s blog we’ll explore some of the trends to watch as we look ahead to the future of podcasting. 

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Why Every Business Owner Should Consider Starting a Podcast
Marnie Tyler Joseph Marnie Tyler Joseph

Why Every Business Owner Should Consider Starting a Podcast

It seems like everyone and their cousin has a podcast these days, doesn’t it? While it may feel like podcasts are an oversaturated, they are a powerful medium for business owners seeking to grow their business. A podcast platform offers a unique set of advantages for brand discovery, deepening customer and partner relationships, and strengthening marketing efforts.

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Do you Need To Record An Audiobook? Yes, You Do. Here is Why
Marnie Tyler Joseph Marnie Tyler Joseph

Do you Need To Record An Audiobook? Yes, You Do. Here is Why

So you wrote a book? Congratulations! That’s a massive accomplishment. No matter how you are publishing your book, one thing is true, you need an audiobook version. Read on for why:

As the digital landscape evolves, so do the habits of readers. And where we have evolved to today is that convenience is key. Audiobooks have surged in popularity, offering a convenient alternative for book enthusiasts to get their fix on the go. 53% of adults in the U.S. listened to an audiobook in 2023, a trend that has seen steady growth over the past few years. For authors, this presents a huge opportunity.

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A Guide to Choosing Podcast Studios in Atlanta
Marnie Tyler Joseph Marnie Tyler Joseph

A Guide to Choosing Podcast Studios in Atlanta

Choosing the right podcast studio is crucial to ensuring the quality and effectiveness of your podcast. At Skutch Media, we understand there are many things to consider when choosing podcast studios in Atlanta, and we offer an unmatched service that combines top-notch facilities with expert production capabilities, and a few intangibles.

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The Importance of Organic Social Content: Skutch Media's Strategy for Maximum Engagement
Marnie Tyler Joseph Marnie Tyler Joseph

The Importance of Organic Social Content: Skutch Media's Strategy for Maximum Engagement

In the insane world of digital marketing, organic social content remains a cornerstone. Almost every business owner recognizes its importance, yet many struggle with creating engaging content. At Skutch Media, based in Atlanta, we've honed a content model that efficiently transforms high-quality, long-form video content—whether a podcast, video course, or instructional video—into a multitude of impactful, organic social media pieces and other marketing assets.

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How to Start a Podcast: Essential Tips for Beginners
Marnie Tyler Joseph Marnie Tyler Joseph

How to Start a Podcast: Essential Tips for Beginners

Today podcasting has become a key medium for storytelling and reaching your desired audience. At Skutch Media, we understand the nuances of this dynamic platform. Our comprehensive 'Ultimate Guide to Podcasting' offers invaluable insights for beginner podcasters. In this blog, we share some of those essential tips for those looking to start a podcast.

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